The Creative Process
Visual design execution based on data and formed opinion
INDUSTRY INSIGHT
We’re often so submerged in the design industry, with projects flying around at various stages that it is easy to forget that most of the world gets lost in our technical lingo. Hard to argue with that. When deciding to expand on my life’s work into writing, I made a conscious decision that I would supply the how portion of things as much as possible, and not to get lost in the technical side of things very often.
“I admire anybody who has the guts to write anything at all.”
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