Windstar Cruises, a luxury cruise line known for being “180° From Ordinary,” needed an updated look, feel and message for its online marketing efforts. Number one priority was its Tahiti destination cruises. We created two campaigns, one specifically targeting newlyweds, to generate interest in Tahiti cruises. Both campaigns featured updated designs for email marketing, web banners and responsive landing pages. The look and feel incorporated current client photography as well as promotional offers. Windstar’s Tahiti campaign surpassed year-over-year expectations with an increase in online conversion as well.
Senior DesignerPhil Padilla
Creative DirectorEric Gutierrez
Copy WritingDan Goldgeier
This successful campaign surpast year-over-year expectations, contributing to online conversion growth, and ecomm sales overall.